The idea of a social media video view sounds simple enough: someone clicks play and you’ve got a view, right? Not necessarily. What counts as a view on YouTube isn’t the same as what counts as a view on Facebook or Instagram. That is why with Render Perfect Productions, we wanted to explore what is a view on Instagram, Facebook and YouTube. Facebook The standard number of views for both Facebook and Facebook Live is the number of times someone watched your…
In today’s political landscape, if you’re not using video marketing, you won’t reach as many voters as possible. And it’s not just that everyone else is doing it, it’s that campaign videos are tangibly valuable. From Render Perfect Productions, here are a few of the major benefits of video marketing for politicians. Video Content Extends to Multiple Channels Whether it’s a traditional television ad, a viral snippet on social media, or a geo-targeted pre-roll video ad, campaign video content can…
If gaining popularity on YouTube is a mystery to you, then you’re in the right place! When we look at the most-viewed channels and videos on YouTube, it’s easy to put their fortune down to the fact that the channel is already well-known and has lots of subscribers. But every single YouTube user started with 0 views and 0 subscribers. Every single one. So how can one video about [enter any subject here!] accumulate millions of views, while another video about the same subject…
Video takes time – all marketers understand this concept. You spend hours working with your video content partner to create an outline, work on the script, create the storyboards, film the actual video, then you spend countless hours going back and forth on revisions and rounds of video edits. The video is finally complete, and you hit publish. But this is actually doing a disservice to the countless hours you just spent completing the video – a single piece of video…
Healthcare marketing with Google analytics is a powerful combination. It can help you track website visitors and understand their behavior, measure the success of your marketing campaigns, and more. In this blog post from Render Perfect Productions, we will discuss how healthcare marketers can get more from Google Analytics. We will cover topics such as setting up goals and conversion tracking, creating custom reports, and using segmentation to analyze data. What is Google Analytics? Google Analytics is a free service…
At Render Perfect, we know how important it is to gather the correct steps for how to make a political campaign video. Each campaign video you want to make is informed by a few steps which we have outlined below. In following this guide, you should have the perfect starting point for getting your next campaign video in the right direction. Set Your Goals Before you make a campaign video, determine your desired outcome. Do you want to get your…
Political video campaigns have been around for a long time, but they go much further than just a simple ad that plays on television. With internet and social media marketing, the demand for video across multiple platforms is higher than ever before. That is why, with the help of Render Perfect Productions, we wanted to look at some of the top political video campaign ideas for 2022. Introduction Video A well-done introduction video lets voters know who or what they’re…
Healthcare marketing is a constantly changing industry. As new technologies emerge and healthcare laws change, marketers must keep up with the latest developments in order to remain relevant and competitive. In this article, with the help of Render Perfect Productions, we will look at the top healthcare digital marketing trends for 2022. Social Media Advertising Social media advertising: social media is a powerful tool for healthcare marketers. In 2022, we can expect to see more social media advertising campaigns aimed…
Few revolutions in the tech world have been as all-encompassing and powerful as the emergence of mobile computing. Currently, around half of Earth’s total population is connected to the internet via a mobile phone. According to State of the Market 2019 industry trends, over 200 million Americans and 94% of millennials own a smartphone. And the numbers are sure to increase as mobile internet and devices become cheaper and more accessible across the world. While this means a significant fundamental change…
The power of TikTok should no longer be underestimated. Brands should know that TikTok is here to stay. Render Perfect Productions is here with a quick intro to TikTok in 2022 to boost your brand or business presence on the platform. As TikTok hit a monumental 1 billion active users last year, it’s already a sign that short-form video content is not going away anytime soon. TikTok is poised to surpass Facebook and Instagram in 2022. With its profound impact…