We know that political campaign videos are effective – so how are they defined? What is a political campaign video? Let’s look further with Render Perfect Productions. A political campaign video is any video used to appeal for votes or financial support for an election campaign. Campaign videos can garner general support for a campaign or opposition for another candidate (opposition or attack ads.) Political campaign videos take many forms, from a quick selfie-style video on a campaign’s social media page,…
In today’s political landscape, if you’re not using video marketing, you won’t reach as many voters as possible. And it’s not just that everyone else is doing it, it’s that campaign videos are tangibly valuable. From Render Perfect Productions, here are a few of the major benefits of video marketing for politicians. Video Content Extends to Multiple Channels Whether it’s a traditional television ad, a viral snippet on social media, or a geo-targeted pre-roll video ad, campaign video content can…
At Render Perfect, we know how important it is to gather the correct steps for how to make a political campaign video. Each campaign video you want to make is informed by a few steps which we have outlined below. In following this guide, you should have the perfect starting point for getting your next campaign video in the right direction. Set Your Goals Before you make a campaign video, determine your desired outcome. Do you want to get your…
Political video campaigns have been around for a long time, but they go much further than just a simple ad that plays on television. With internet and social media marketing, the demand for video across multiple platforms is higher than ever before. That is why, with the help of Render Perfect Productions, we wanted to look at some of the top political video campaign ideas for 2022. Introduction Video A well-done introduction video lets voters know who or what they’re…