YouTube is one of those amazing platforms we all use pretty much daily. Much in the same way that we jump on Google when we have questions, YouTube is there for tutorials, informational videos, funny distractions, and so much more. However, it is also a platform that can be a great marketing tool for a variety of different business types. But is YouTube right for your company? At Render Perfect Productions, your video marketing experts in Baltimore, Maryland, we wanted…
Recruiting great candidates for your workplace can be hard, especially right now, given the “great migration” of 2021. One of the best tools you can use, though, is video content. Video is the perfect way to screen candidates, tell a story about your business and share valuable information with applicants. There are many other ways as to how video content can transform your recruiting efforts, so let’s take a look with Render Perfect Productions, your video marketing experts in Baltimore,…
Drone videography is one of the most popular trends in video production today. It is widely available and is sure to add to the production value of any video project your business takes on. Today, with the help of Render Perfect Productions, your video marketing experts in Baltimore, Maryland, we can explore some benefits of drone video for businesses. Effectively Using Drone Videography Fly your drone up into the air to get a bird’s-eye view of everything going on during…
The concept of video seeding is an important part of viral video production and a method of gaining a certain amount of initial viewership for a video, hoping some of those watching will share the video with friends. Video seeding explained is a multilayered topic that we here at Render Perfect Productions, your video marketing experts in Baltimore, Maryland are happy to explain further. Video Seeding on Video Sharing Sites The first logical step is to upload your video to…
First what is Aspect Ratio? And why is it so important!? Well it’s the width and the height of an image or a screen and the number represents the size of your video at its lowest common denominator. Examples come in different shapes and sizes: 16:9, 4:3, 3:2, 1:1, etc. Today users are viewing your video content on screens oriented or positioned in two ways: horizontal (flat screen TVs and computer monitors or vertical (mobile devices) mainly for social video content. It’s important to…
Growth, it’s talked about often in the world of marketing and advertising, but it’s also found in the world around us. Without process, there is no growth. The days of organic growth are starting to dwindle away and so are the relaxed advertising campaigns; the good news is that it’s a slow and steady decline and there’s room to learn and grow.
It’s never been more important for businesses to tell their stories using video. Social Media and powerful mobile devices have changed the way your customers and prospects share and discover your business. If your business is not currently using video with a strategy that is working toward enabling and empowering your overall business goals and marketing efforts you are missing a huge opportunity.
Video accounted for 50% of all mobile traffic, and for 69% of all sales and marketing campaigns as of late 2015. Facebook alone has seen video overtake its platform, with video accounting for 75,000 shared content pieces in 2015. Your audience is using social media every day, so your business needs to be leveraging its social media channels in order to reach and grow your audience. But with so many social media channels available, you might find yourself trying to…
If you’re not an experienced web designer, than your ideas for a web design of your own might rely largely on what you’ve seen while browsing around other people’s similar websites. Using existing themes, color schemes, templates, and designs as the basis for your own web design is a very common and admittedly useful practice.
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