Let’s say that you are trying to save some money by changing the oil of your car engine. You’ve never done it before, but if a mechanic can do it in half an hour, how hard could it be? You have a general idea of what you’re trying to accomplish, and you’ve bought the recommended oil and set aside an hour for the job. But once the hood is open, the job becomes more intimidating.
Between quarter 1 of 2014 and quarter 1 of 2015, we’ve seen a 100% spike in mobile video consumption. If you think that statistic might indicate a trend, then you’ll be amazed to see the prior year’s statistic. Between quarter 1 of 2013 and quarter 1 of 2014, analysts measured a spike of more than 360% in mobile video consumption.
In previous episodes of our serial vlog, we’ve discussed why video marketing is important and how to properly establish your video marketing goal(s). In today’s episode, we take a look into what a target audience is and how to choose a target audience for your own content. If you need some help choosing your target audience, or if you have any general questions about video marketing or target audiences, contact us at 410.853.7892 or email us via info@myrender.com to get us…
Last week I had to unclog a pipe under my sink. I feel the need to disclaim that I am no plumber, and I certainly don’t have the brand, make, and model of my sink memorized. For that matter, I don’t care for puzzles, and I am easily frustrated by an immovable object. I often compare my DIY skills to those of the three stooges. So, after opening my under-sink cabinet, the first thing that I did was break out…
Render Perfect has a Drone! Yep, we jumped on the aerial bandwagon. How couldn’t we? The thought of shooting 4K footage from the air was just too tempting. It is the final frontier of video production. We had to go there! We have been waiting for a good time to pull the trigger on a Drone. When we saw the 3DR SOLO’s promo on the No Film School NAB newsletter feed, we knew that it was time.
Video Marketing is a lot like fishing. The end goal is to reel in a client and push them to act within the terms of your business structure. But, just like fishing, where you choose to cast your line decides how successful you will be.
It’s finally here! At last, Render Perfect has launched its all-new company website. Our new web interface embraces the fully-interactive user experience that we pride ourselves on being able to deliver to our clients. From integrated video to custom-coded page animations, we believe that our 2015 revamp reflects everything that we are and everything that we do.
If you’re not an experienced web designer, than your ideas for a web design of your own might rely largely on what you’ve seen while browsing around other people’s similar websites. Using existing themes, color schemes, templates, and designs as the basis for your own web design is a very common and admittedly useful practice.
Why have a blog? Why bother with social media? Why devote time to the “little things”? Of course, as an established web design and video production company with more than a decade of field experience, it goes almost without saying that we spend most of the workday striving for artistic and logistic excellence in digital media.
Our client, Ventev Mobile, wanted to use the latest Samsung devices, the Galaxy Note 4 and Note Edge, in their most recent video. However, these devices were so new that no one had yet taken the time to illustrate them.
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