There’s no doubt that digital marketing is an essential part of any business’s marketing strategy. However, many medical practices are still relying on traditional methods to market their services. There are several reasons digital marketing is a better option for medical practices. In this blog from Render Perfect Productions, we will look over traditional vs. digital marketing in healthcare. What is Traditional Marketing? Before we discuss the benefits of digital marketing, let’s first define what we mean by “traditional marketing.”…
What are future healthcare technology trends in 2022? This is a question that many people are asking, and it is difficult to say for sure. However, there are some trends that we can expect to see. In this blog post, Render Perfect Productions will explore some healthcare technology in 2022 predictions. We will also discuss how these changes could affect your business. AI Becoming More Commonplace One of the biggest changes that we can expect to see is an increase…
There are many similarities between medical marketing and medical advertising. They both focus on patients, they can be integrated with each other, and they share the goal of raising awareness about a condition. However, there are some key differences between healthcare marketing and healthcare advertising that set these two tactics apart from one another. In this blog post from Render Perfect Productions, we will discuss medical marketing vs medical advertising. What is Medical Marketing? Medical marketing is creating and delivering…
Healthcare marketing with Google analytics is a powerful combination. It can help you track website visitors and understand their behavior, measure the success of your marketing campaigns, and more. In this blog post from Render Perfect Productions, we will discuss how healthcare marketers can get more from Google Analytics. We will cover topics such as setting up goals and conversion tracking, creating custom reports, and using segmentation to analyze data. What is Google Analytics? Google Analytics is a free service…
As a healthcare provider, you know it is important to be found on the internet. You also know that there are many ways for potential patients to find your clinic or practice. Here are some ways to boost healthcare SEO from Render Perfect Productions, your video marketing partners. Blog More! First, you can create a blog. A blog is an easy way for people to learn more about your practice and the services that you provide. You also do not…
Creating any successful video requires a few key steps long before the camera’s role. Pre-production, as it is known in the video world, leads to a successful shoot and will make for a better video overall. With healthcare marketing videos, the rules are no different. That is why we at Render Perfect Productions, your video marketing team, wanted to create a handy list of the steps to create the perfect healthcare marketing video. Assign a Specific Team for the Task…