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Maryland Healthcare Marketing

Ryan Spindler
In Healthcare Video, Video Advertising, Video Marketing

Traditional vs. Digital Marketing in Healthcare

Traditional vs. Digital Marketing in Healthcare

There’s no doubt that digital marketing is an essential part of any business’s marketing strategy. However, many medical practices are still relying on traditional methods to market their services. There are several reasons digital marketing is a better option for medical practices. In this blog from Render Perfect Productions, we will look over traditional vs. digital marketing in healthcare. What is Traditional Marketing? Before we discuss the benefits of digital marketing, let’s first define what we mean by “traditional marketing.”…

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Ryan Spindler
In Healthcare Video, , Strategy

How to Better Engage with Your Patients

How to Better Engage with Your Patients

Patient engagement is an important concept in healthcare. However, most efforts center on the patient portal, which many clients never or rarely use. So, if you want to get them engaged, you need to meet your patients outside the portal. Here are some thoughts on how to better engage with your patients from Render Perfect Productions. Why Engagement Matters There are many reasons patient engagement matters, but here are a few key ones. Healthcare is changing. The industry used to…

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Ryan Spindler
In Healthcare Video, SEO, Video Marketing

Healthcare Marketing with Google Analytics

Healthcare Marketing with Google Analytics

Healthcare marketing with Google analytics is a powerful combination. It can help you track website visitors and understand their behavior, measure the success of your marketing campaigns, and more. In this blog post from Render Perfect Productions, we will discuss how healthcare marketers can get more from Google Analytics. We will cover topics such as setting up goals and conversion tracking, creating custom reports, and using segmentation to analyze data. What is Google Analytics? Google Analytics is a free service…

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Ryan Spindler
In Healthcare Video, Video Marketing, Video Production

The Importance of Video in Healthcare Marketing

The Importance of Video in Healthcare Marketing

‘Marketing’ and ‘healthcare’ might not be two words you’d commonly put together. From eye doctors to dermatologists, healthcare providers differ from for-profit businesses, so the idea of marketing their services might come as a surprise. That is why with Render Perfect Productions, video marketing experts in Baltimore, Maryland and beyond, we are looking at the importance of video in healthcare marketing. But marketing can do so much more than just push sales. Great marketing strategy also educates, informs, and entertains…

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