There’s no doubt that digital marketing is an essential part of any business’s marketing strategy. However, many medical practices are still relying on traditional methods to market their services. There are several reasons digital marketing is a better option for medical practices. In this blog from Render Perfect Productions, we will look over traditional vs. digital marketing in healthcare. What is Traditional Marketing? Before we discuss the benefits of digital marketing, let’s first define what we mean by “traditional marketing.”…
Healthcare marketing is a constantly changing industry. As new technologies emerge and healthcare laws change, marketers must keep up with the latest developments in order to remain relevant and competitive. In this article, with the help of Render Perfect Productions, we will look at the top healthcare digital marketing trends for 2022. Social Media Advertising Social media advertising: social media is a powerful tool for healthcare marketers. In 2022, we can expect to see more social media advertising campaigns aimed…
‘Marketing’ and ‘healthcare’ might not be two words you’d commonly put together. From eye doctors to dermatologists, healthcare providers differ from for-profit businesses, so the idea of marketing their services might come as a surprise. That is why with Render Perfect Productions, video marketing experts in Baltimore, Maryland and beyond, we are looking at the importance of video in healthcare marketing. But marketing can do so much more than just push sales. Great marketing strategy also educates, informs, and entertains…