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Five Great Examples of Advertising

Five Great Examples of Advertising

Advertising is a more direct way to market your products or services to your core audience. Much like marketing, advertising is another buzzword that gets thrown around without a strong understanding of what makes it great or effective. That is why the team at Render Perfect Productions, your national video marketing team, wanted to look at five great examples of advertising. Pay-Per-Click One of the two most prominent examples of online advertising on this post. In pay-per-click (PPC) advertising, advertisers pay a…

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Five Great Examples of Marketing

Five Great Examples of Marketing

Marketing is one of those buzzwords that gets thrown around a lot, but it rarely comes with any real context. That is a shame because understanding marketing is truly key to making sure your business is a success. That is why we at Render Perfect Productions, your source for video marketing expertise, wanted to look at five great examples of marketing today. We need to kick this off with some terminology. If you ask a random person to tell you…

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Creating High-Quality Video to Boost Your SEO

Creating High-Quality Video to Boost Your SEO

The key to using video as part of your SEO strategy is to take the time to make high-quality content that’s aimed at a particular goal. After all, video alone isn’t necessarily your website’s saving grace. So here are some tips from Render Perfect Productions, your video marketing experts on creating high-quality video to boost your SEO. Think of it as a cycle. Video gives you a boost in rankings, which allows more people to see your site, which means more…

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How Video Helps Your SEO

How Video Helps Your SEO

You’ve probably heard the term search engine optimization (SEO) a million times. But did you know that adding video to your website can drastically improve your SEO efforts and drive more people to your website? With your video marketing partner at Render Perfect, we wanted to look at how video helps your SEO. It’s true! Video is quickly becoming one of the most important forms of content marketing and its presence could make or break your optimization efforts. Before we break down…

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The Importance of Video in Healthcare Marketing

The Importance of Video in Healthcare Marketing

‘Marketing’ and ‘healthcare’ might not be two words you’d commonly put together. From eye doctors to dermatologists, healthcare providers differ from for-profit businesses, so the idea of marketing their services might come as a surprise. That is why with Render Perfect Productions, video marketing experts in Baltimore, Maryland and beyond, we are looking at the importance of video in healthcare marketing. But marketing can do so much more than just push sales. Great marketing strategy also educates, informs, and entertains…

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How to Craft the Perfect Before and After Video

How to Craft the Perfect Before and After Video

Before and after content is a marketing industry staple. It’s the epitome of “show, don’t tell,” giving your audience a clear understanding of what your product or service can do for them. With the guidance of Render Perfect Productions, video marketing experts in Baltimore, Maryland and beyond, we wanted to look at how to craft the perfect before and after video. Before and after, photos are popular, but before and after videos are becoming increasingly common as a dynamic alternative….

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Video Marketing and Pinterest

Video Marketing and Pinterest

Pinterest is a visual discovery engine that helps people find ideas and inspiration for future projects. It offers a wide range of content, including recipes, home decor, makeup tutorials, DIY projects, and more. That is why with the help of Render Perfect Productions, your video marketing experts in Baltimore and beyond, we wanted to take a closer look at the growing trend of video marketing and Pinterest. Originally, Pinterest was completely picture-based, with no video content. It wasn’t until November…

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Favorite Super Bowl Commercials

Favorite Super Bowl Commercials

Each year, the hype around the super bowl for those in the sports world is huge, but for many it is the commercials that stand as the main reason to tune in. With such a large audience, only those companies with the top revenues can even afford to have a 30-second spot during the big game. This year we at Render Perfect, your video marketing experts in Baltimore and beyond, wanted to have a look at some of our favorite…

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Start the Year Right with Video

Start the Year Right with Video

Q1 is an interesting time of year for businesses. Trends differ based on the industry and whether businesses sell primarily B2B or B2C, but in most cases, the first few months of the year represent a slowdown from the holiday and Q4 boost in the months prior. How can you start the year right with video? With that in mind, it’s common for Q1 goals to fall within two major themes: take action to boost sales during the slower period,…

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The Importance of Video in Healthcare

The Importance of Video in Healthcare

Video has, in the last decade, become an essential part of how employees in hospitals, clinics, medical schools, and other offices in the healthcare industry teach, train, and communicate. It’s easy to see why. In a field that rivals any for jargon, healthcare must also contend with a subject that is literally hidden away inside. In even the best of circumstances, it’s possible for medical professionals to misunderstand text-based documentation and best practices — those difficulties only increase as physicians, assistants, administrative…

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