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Video Marketing

Ryan Spindler
In Business, Strategy, Video Marketing

Value of Video Storytelling for Businesses

How Videos Boost the Average Time Spent on Your Website

Video storytelling holds significant value for businesses for several reasons: Engagement: Videos are inherently more engaging than text or static images. They capture the viewer’s attention with a combination of visuals, audio, and often, a compelling narrative. When businesses tell their story through video, they have a better chance of keeping the audience engaged and conveying their message effectively. Emotional Connection: Video storytelling allows businesses to connect strongly with their audience. Through visuals, music, and narration, they can evoke emotions…

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Ryan Spindler
In SEO, Strategy, Video Marketing

How Videos Boost the Average Time Spent on Your Website

How Videos Boost the Average Time Spent on Your Website

Did you know that the more visitors engage with your page, the more likely your page will rank higher in search engines? Yep. Simply having your visitors camp out on your page and interact with the content will boost your website’s chances of making it to the first page of Google! With Render Perfect Productions we want to showcase how videos boost the average time spent on your website. While Google has never confirmed that it uses visitor engagement as…

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Ryan Spindler
In , Strategy, Video Marketing, Web Marketing

Business Marketing with Pinterest

Business Marketing with Pinterest

No matter how many times I scream it from the rooftops, I think it’s hard for most marketers to see Pinterest as a legitimate channel. Especially B2B marketers. Even though they are the fourth most popular social media site in the US, have around 450 million users and made $1B+ in ad revenue last year! Recently Pinterest put out a 2022 trends report, but it was a little light on the tips for B2B brands. So we thought we would…

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Ryan Spindler
In , Strategy, Video Advertising, Video Marketing

Repurpose Any Video for Social Media

Repurpose Any Video for Social Media

Videos are a phenomenal type of content for repurposing. I’ve said this time and time again because I really believe that video sits at the very top of the content pyramid. That is why, with Render Perfect Productions, we wanted to look at how you can repurpose any video for social media. But video is also powerful in many other ways. For example, it’s arguably the most captivating content type there is. In fact, digital agency, Zenith Media predicts that we’ll…

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Daniel Hess
In , Video Marketing, Web Marketing

Optimizing Your Video for YouTube

Optimizing Your Video for YouTube

What are the top tactics for optimizing your video for YouTube? In just a few steps from Render Perfect Productions, you will have a video that will perform better on the platform and help to expose your brand or business to an even bigger audience. Uploading YouTube makes uploading videos incredibly simple. To get started, simply navigate to the Video Manager, available from your channel’s page. Here’s a quick rundown of how to upload your first video: Set up your…

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Ryan Spindler
In , Strategy, Video Marketing, Video Production, Web Marketing

Investing in Content Marketing

Investing in Content Marketing

Determining your content marketing budget is one of the most difficult things to do. It’s something that varies from one organization to the next because of a lot of factors that go into deciding. With the help of Render Perfect Productions, let’s look at investing in content marketing. Some organizations have a strong content culture. Some organizations’ primary acquisition channel is already established. Some organizations have an executive team that doesn’t understand content marketing. Some organizations don’t have a tolerance…

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Ryan Spindler
In SEO, Video Marketing, Web Marketing

Structuring a Content Marketing Team

Structuring a Content Marketing Team

The content team at HubSpot looks entirely different from the content team at your favorite 10-person startup. The content team at your favorite 10-person startup looks completely different from a one or two-person, founder-led company. That is why today we at Render Perfect Productions wanted to look at some of the best practices for structuring a content marketing team for your brand or business. Starting Place Creating a content team for the better part of the last 10 years has…

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Ryan Spindler
In Healthcare Video, Video Advertising, Video Marketing

Traditional vs. Digital Marketing in Healthcare

Traditional vs. Digital Marketing in Healthcare

There’s no doubt that digital marketing is an essential part of any business’s marketing strategy. However, many medical practices are still relying on traditional methods to market their services. There are several reasons digital marketing is a better option for medical practices. In this blog from Render Perfect Productions, we will look over traditional vs. digital marketing in healthcare. What is Traditional Marketing? Before we discuss the benefits of digital marketing, let’s first define what we mean by “traditional marketing.”…

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Daniel Hess
In , Video Advertising, Video Marketing, Web Marketing

Types of YouTube Ads in 2022

Types of YouTube Ads in 2022

YouTube is the second-highest ranking website in the world with over 2 billion monthly active users. When users on YouTube watch an ad to completion, they are 23x more likely to act upon the call-to-action of the video, and even when they don’t watch the ad in its entirety they are still 10x more likely to take action than those not exposed to the video ad. That’s why we at Render Perfect Productions wanted to look at the different types of YouTube ads in 2022. There are currently 6 different types…

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Ryan Spindler
In , Video Advertising, Video Marketing

Video Content Marketing for Social Media in 2022

Video Content Marketing for Social Media in 2022

If you’re not yet using video as a part of your content marketing strategy, you need to work it in. Without video content, you’re abandoning the portion of your audience who are actively seeking visual content. With the help of Render Perfect Productions, let’s look at the state of video content marketing for social media in 2022. Upload Videos to Facebook Natively 85% of all video content watched on Facebook is watched without sound. This only re-emphasizes the need for captioning…

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