Video is an incredible medium for making personal connections and creating support resources. If you’re just starting out with creating videos for your business, support videos are a great place to dip your toes before diving in! That is why we at Render Perfect Productions wanted to create this handy guide to customer support videos. In this post, we’ll teach you what types of videos you can create to help scale your customer support and make better connections with your…
The key to using video as part of your SEO strategy is to take the time to make high-quality content that’s aimed at a particular goal. After all, video alone isn’t necessarily your website’s saving grace. So here are some tips from Render Perfect Productions, your video marketing experts on creating high-quality video to boost your SEO. Think of it as a cycle. Video gives you a boost in rankings, which allows more people to see your site, which means more…
The possibilities are endless with video — but there’s still some go to categories that are a good place to start. That is why with Render Perfect Productions, video marketing experts in Baltimore, Maryland and beyond, we wanted to look at the top video marketing ideas for your healthcare organization. Here’s a rundown of the main types of healthcare marketing videos. Explainer and Awareness Videos These videos aim to inform or educate their viewer. If your clinic is working on a hot-button…
Pinterest is a visual discovery engine that helps people find ideas and inspiration for future projects. It offers a wide range of content, including recipes, home decor, makeup tutorials, DIY projects, and more. That is why with the help of Render Perfect Productions, your video marketing experts in Baltimore and beyond, we wanted to take a closer look at the growing trend of video marketing and Pinterest. Originally, Pinterest was completely picture-based, with no video content. It wasn’t until November…
Q1 is an interesting time of year for businesses. Trends differ based on the industry and whether businesses sell primarily B2B or B2C, but in most cases, the first few months of the year represent a slowdown from the holiday and Q4 boost in the months prior. How can you start the year right with video? With that in mind, it’s common for Q1 goals to fall within two major themes: take action to boost sales during the slower period,…
OTT (over-the-top) advertising — otherwise known as digital TV ads — can be a powerful tool for small business owners. These ads offer pin-point targeting and guaranteed viewership, which makes for a potent combination. That’s why at Render Perfect Productions, video marketing experts in Baltimore, Maryland, we want to go over how to write a 30-second commercial video script. Limit it to 500 characters When writing the script for your commercial, try to keep it under 500 characters, which is approximately 80 words….
Recruiting great candidates for your workplace can be hard, especially right now, given the “great migration” of 2021. One of the best tools you can use, though, is video content. Video is the perfect way to screen candidates, tell a story about your business and share valuable information with applicants. There are many other ways as to how video content can transform your recruiting efforts, so let’s take a look with Render Perfect Productions, your video marketing experts in Baltimore,…
The concept of video seeding is an important part of viral video production and a method of gaining a certain amount of initial viewership for a video, hoping some of those watching will share the video with friends. Video seeding explained is a multilayered topic that we here at Render Perfect Productions, your video marketing experts in Baltimore, Maryland are happy to explain further. Video Seeding on Video Sharing Sites The first logical step is to upload your video to…
With producing video for clients or attempting to get your first job in the video industry, there are always some great tips to make a lasting impression. Each interaction is a new chance to make your mark and help you stand out from the crowd. With Render Perfect Productions, your video marketing experts in Baltimore, Maryland, we can take a look at some ways for you to make a positive impression every time. Be Present Always We often underestimate how…
In the same way that you have brand guidelines for print and online communication, you need to have the same mindset when it comes to your video marketing strategy. These guidelines are imperative to make sure that consumers can recognize your video content right away. So today we’d like to go over some of the brand guidelines for successful video content. Let’s dive in with Render Perfect Productions, the Baltimore video marketing experts today! Logos and Images It is a…