It’s tough out there. You have heard it from every media outlet. And as much as you’d like to believe that it’s more hype than fact, the truth is that few companies have been left unaffected by the economic downturn. In times of indecisiveness, what many find out is that the best way to move forward is to move outward. Expand upon the things that you have already spent money on to get the most value out of your investment. Being in the video advertising business I have personally seen this shift, with more and more businesses requesting to produce web content instead of broadcast content.