Your video’s message needs to be clear, succinct and direct. Your interviewees may not always be as direct as you’d like them to be. Enter VO (Voiceover) Narration, the simplest and most direct means of moving your video content forward. There are many ways that VO Narration benefits a video. Let’s take a look at some of the biggest things that VO Narration can do for your next project!
Music creates and amplifies emotion. It always has, and it always will. Using music in a video creates an emotional response in the audience, and that emotional response motivates the audience to take action. There are many ways that music can help a video make an emotional connection, but let’s take a look at three in particular.
Video accounted for 50% of all mobile traffic, and for 69% of all sales and marketing campaigns as of late 2015. Facebook alone has seen video overtake its platform, with video accounting for 75,000 shared content pieces in 2015. Your audience is using social media every day, so your business needs to be leveraging its social media channels in order to reach and grow your audience. But with so many social media channels available, you might find yourself trying to decide which one will suit your video marketing needs best.
Video creation is typically split into three stages- pre-production, production, and post-production. Most people are, to some extent, familiar with the production stage; “the lights, camera, action” of the business, and the stage at which the video footage is captured. Post-production, typically seen as second most important, entails the edit and finalization of that footage, after which it finally can be syndicated. But what slows video creation exponentially in both stages is the lack of effort made in pre-production.
After investing more man-hours than you ever thought you would, spending the money to get all the bells and whistles, and pushing your idea through each stage of the process to make it a reality, you’ve finally done it; you’ve finished your brand’s new video.